Iboga Medicine

Concept
When designing the logo, the goal was to reflect not only on the iboga plant but also on its effect and the feelings it evokes.
We want to convey the feeling when the sun's rays shine warmly through the foliage of the forests or sink into the sunset.
The concept is based on this feeling and the radiant form that visually illustrates it, like a sun or an emotional explosion. The oval shape that encloses it refers to the ceremony of the entire séance performed within a safe framework.
The combination of these forms the logo, which is also the opening third eye, the inside of which is free and unbound while the frame is regular and bound. All of this is complemented by a natural color palette reflecting nature and a font with a slightly folkloric effect.
It is important to emphasize that in today's world it is essential for individual elements to function separately, which is why we have made suggestions for cases where only text or images appear with individual elements of the logo.





